About

The Founders Kitchen investment fund is led by Uri Levine,
founder of Waze, a passionate serial entrepreneur and
disruptor, with the goal of building startups. We follow the
vision of doing good and doing well, creating and investing in
startups that address big problems, disrupt inefficient markets
and improve dysfunctional services, empowering users with
relevant and timely data and tools. Our goal is to generate,
through our startups, significant and global impact.

Most of The Founders Kitchen’s startups are
homebrewed initiatives. However, we also enjoy working with
strong teams. We put great emphasis on leadership for our
startups, and take advantage of the great human resources of
the Israeli ecosystem, which we mentor and advise.

Why are we called
“The Founders Kitchen”?

The Founders Kitchen meetings
and brainstorming with our teams
are held in an informal atmosphere
in our kitchen, where every real
party gathers. It was natural that
the fund will take a name that
best reflects our approach to
people, business and life.

Our Portfolio

The startups We

build

Address big
problems

Solve real and big problems

Do good
and do well

Empower people’s well-being by saving them time & money, improve or simplifytheir lives. Create and deliver value

Go Global

Make a true impact on
a global scale

Israeli Focus

We are Israeli based by choice, taking advantage of the remarkablecapabilities of this land

Not

We don't advance propositions that are fear mongering or otherwise takeadvantage of people’s weaknesses.

We do not engage in online gambling, porn, forex, cryptocurrency, toolbarsor other questionable industries

The PCM Method

The Founders Kitchen cultivates embryonic ideas and actively mentors teams, developing intimate knowledge
and trust. We apply a proven method, which has been successfully implemented in our companies. It includes
active mentorship from the earliest brainstorming phases through seed investment maturity, co-founding,
building the team and acting as active Board Membership, while actively navigating the implementation of
the selected strategy.


Investing in Our Startups from Inception
The Founders Kitchen invests in inception, seed and follow up rounds.

Problem

We validate the
problem

CEO

We choose strong
leaders for our startups

Mentorship

We mentor our teams

Unicorn startup strategy

Success is when the stars are aligned

In most cases it would be after a long journey of failures

Founding Team

The Founders Kitchen is managed by Uri Levine and Ariel Sacerdoti, long-time friends and business partners,
who share the same vision, each of them evidenced through a proven and accomplished entrepreneurial
career.

Uri Levine 

A  passionate entrepreneur and disruptor, and a two-time ‘unicorn’ builder (Duocorn). Uri is Co-Founder of Waze, the world’s largest community-based driving traffic and navigation app, and former investor and board member in Moovit, ‘Waze of public transportation’. Both apps reached more than 750 million users worldwide. Uri is also Co-Founder, Chairman or Board Member in FeeX, FairFly, Refundit, Fibo, SeeTree, Kahun and Dynamo, always working on his next startup. Uri is a World class speaker and mentor to entrepreneurs (www.urilevine.com)

Ariel Sacerdoti

30 year international entrepreneurial and management career, which generated successful companies in the industry valued at hundreds of millions. Started and managed Robomatix, Güdel USA and Pump Engineering and led investment projects of about $500M for Ormat, geothermal world leader. Investor/mentor in SmartTCP, Eagle Rotary, Pump Engineering, Mishor.

Investment Manager
Decisive Wealth Management acts as investment manager for the fund
(Naava Mashiah, naava.mashiah@decisive.com)

Contact us

Investors
We invite you to join our exciting journey by contacting
investors@founders.kitchen

Entrepreneurs
The Founders Kitchen is not screening new startups at the moment. However, if you
wish to consult with us, send a one pager which describes the big problem you are
attempting to solve, and the strength of the team.
startups@founders.kitchen

Founders Kitchen Linkedin page

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